Conveying operational procedures, polices, and announcements to wide a variety of audiences is often known as which type of communication?

• A. Verbal
• B. Organizational
• C. Personal
• D. External

Answer: (B)

Organizational communication focuses on sharing information about how the organization operates—procedures, policies, and announcements—to a broad internal audience. This matters because the goal is coordination and consistency across departments and levels, not just a one-on-one chat or messages aimed at people outside the company. Verbal refers to spoken exchanges, which could be internal or external and isn’t about the scope of who receives the message. Personal communication targets individuals, not the wider organization. External communication is directed at audiences outside the organization. In this context, the emphasis on disseminating operational details and policies to many people inside the organization makes organizational communication the best fit. Examples include internal memos, policy manuals, and company-wide emails.